Why you don’t want more leads (stop the mass lead generation programs)
Here’s the hard truth for tech founders, particularly those selling a complex solutions to infrequent buyers. You don’t want more leads. The temptation to focus on lead generation as the be all and end all, is not the answer to your prayers. Leads are good, but not all leads are created equal. Quantity does not trump […]
Sales Leaders guide to managing sales reps with mental health issues
Sales Leaders (this includes Business Owners, Founders, Sales Managers) are all responsible for our own mental well-being and of those we care about and engage with on a daily basis. Sales Leaders witness the resilience in their sales reps every day. It takes a special person to choose sales. To be open to being rejected […]
