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Sales Director Central Blog

Hiring a Sales Leader vs Hiring a Fractional Sales Leader #founders #fractional sales leadership #salesframework Apr 09, 2024

Are you thinking about hiring a sales leader? Have you wished to be out of the sales function in your business and have someone else take ownership of sales? We share our thoughts about why you should hire a sales leader, and why you would consider a fractional sales leader as an...

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Key learnings heading into 2024 #founders #pamice #salesleadership Dec 12, 2023

In the last 12 months we’ve worked with 20 customers on improving their sales leadership capability and enabling them to have predictable, sustainable revenue.

We've presented at countless events on Sales Leadership or Growing revenue.

We’ve also run two separate surveys.  The...

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Fractional Executives #founders #fractional sales leadership #salesleadership Oct 03, 2023

If you need C-Level expertise and experience in your business, should you hire a fulltime employee, hire a consultant, use a coach or engage a fractional executive?

Of course, we recommend a fractional executive. Why?

The fractional role offers the most value and the best ROI. All can work for...

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Direct sales or Channel or Distributor? #founders #gotomarket #pamice #salesleadership Sep 19, 2023

We have the pleasure of being involved in the early stages of many fascinating start-ups in the tech space. At some point in the journey the question comes up about direct sales vs channel/partner sales vs distributor.

Each business should have the conversation about the different sales...

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The "Busy" Sales Rep: Why Activity Alone Doesn't Guarantee Success #founders #pamice #salesleadership Sep 05, 2023

We've all seen them in the workplace—the sales rep who's constantly on the move, always busy, and seemingly engaged in a whirlwind of activities. They're working hard, or so it seems. But here's the catch: for all their action, they rarely hit their sales targets. Why does this happen, and...

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Why start up sales slow and how to fix it to kick start revenue growth #demo #founders #qualification #revenue growth #scale up #start up Jul 18, 2023

Is this you? I’m a founder. I’ve found a great niche; a serious problem that I know how to solve. I had great traction early on. I love talking to people about this.  I’m inspired. I’ve built a great product.  I do great demos.  I’m now struggling to...

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Good revenue is capital you don't have to pay back #capital #founders #growth Mar 14, 2023

Founders and Investors alike have been watching the Silicon Valley Bank saga closely over the last few days.  It comes on top of already tight market for capital raising.  This blog looks at what you can do in this market – where investors are wary and capital raising is much...

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Why do I need to hire a Fractional Sales Leader? #founders #fractional sales leadership #growth Nov 28, 2022

The Australian Bureau of Statistics shows there were 2.6M businesses actively trading in Australia for FY22 with 19.7% new that year. There was a 2.4% increase for businesses employing 1-4 employees, a 3% increase for those employing 5-19 employees and a 5.9% increases for businesses in the...

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